When we first became Realtors in 1998 – everything was on paper, delivered in person and with mounds of paper files everywhere.
In Fact – FAX Machines – which now are becoming a part of the past, were not trusted in 1998. Everything was delivered in person!
AOL was the hot item of the day and you had arrived if you had a 56.6 baud modem – (google it 🙂 )
This included information about our clients. The better the agent, the better the organizational system and the easier he was able to keep in contact with those people that already trusted him.
The keystone to any business is the ability of past clients to continue to need your services, spread the word, and refer you to their sphere of influence.
However, if you follow the path of most real estate agents, you are busy getting new clients and neglecting the past ones.
We stated with Top Producer years ago. They offered something that was contained on a CD and had the data housed in your own computer’s hard drive.
While the software worked well, it was not website based, there was no “back up” except that which you provided and if you were “away” from your computer, you could not access the data you had entered.
There were also no social media outlets and online publishing services, those platforms did not exist during the time which I am speaking of.
Today, the game has changed and we are even happier with Top Producer.
They have a think tank of people continuing to refine their systems and those ‘brains’ are outside of the box types!
This is one of those “plugs” where I am not benefitting in any way. I just love to share what works for my Team.
There are two components that I totally “wear out” when it comes to TP systems.
First – The Market Snapshot.
This is a entry module that now has the enhanced ability to keep your clients notified as to what is happening within their neighborhood. Not only is the system going to monitor the current happenings and email them that information. It now has an “alert” system.
The Top Producer Alert system emails your client at the moment a new listing hits the market, the moment one closes or where the status changes.
You are always on the “top of mind” when it comes to real estate because your current and past clients see you having your finger on the pulse of their local market and always monitoring it for them.
Second – The Responsive Content Management System
This is the system that is all web based. It’s capable of being used on all of your mobile devices, everything sync’s and it’s hotter than the center of the sun in July!
Where the rubber meets the road, keeping track of your past clients and having your leads enter the system from many of the top real estate lead generation platforms.
Who should you contact?
Clint Lomax – TP systems expert, will be glad to guide you through the process and show off what Top Producer Systems can do for you.
Or you can call him too: 800-444-8570 X8777
Be safe – and thanks for taking the time to see how my Realtor Team operates.