The Multiple Listing Service Tastes Funny

    When wanting to complete a real estate search on-line, there are several different ways in which to do it.

    You can head over to anyone of the real estate syndication websites, you can type in the city of your preference to search. You also may able to just enter the bedroom and bathroom numbers.

    Rules of the Multiple Listing Service

    The results may be what you will take issue with.

    We have many of our clients contact us because, while searching on a Real Estate syndication website, they come across listings that are not present on our MLS system at our main real estate website at

    The issue is this. When you are searching with a non MLS driven real estate search system, you are going to run into listings that are being presented without have to abide by any rules.

    It worked in the same manner with the real estate publications that are printed each and every week. Have you ever tried to call one of those ads.

    If you can get past the toll free 800 number traps, and find a “real” and “direct” phone number, and speak with the agent, you will find that listing that, was a better than average deal, is no longer for sale.

    This is not always the case, but is more often the case than it should be. This can be one day after publication in many of the cases. Those listings are not policed. They are not being controlled by any entity, except the dollars that are driving the adspace.

    The publication is going to be happy as long as they are getting paid. They, in most cases, could care less about whether the listings are real or not. They aren't interested if the listings are sold or active, or in another state, but being marketed as if they are somewhere else.

    So hence my and my clients gripe with some of the online search engines. To keep the “riff raff” down to a minimum, have your realtor double check the real estate listings, you find online, that are not on their websites.

    They will look in the MLS, if it cannot be found they will use other methods of hunting down the listing. These routinely include the Foreclosure Radar tools

    We then branch out and explore title to find ownership, if bank owned, we reach out to that source. If it's some corporation, hedge fund, or investment group, we then find that connection point.

    That is what I mean, when I said that there may be some listings that appear to be for sale, but are not even close to being available for joe and or jane buyer, to purchase.

    The video at the beginning of this blog post will give you tools to search for homes via the Actual Multiple Listing Service.

    Here are some of the requirements for me to be able to publish the Multiple Listing Data within my website, for the real estate home searcher.

    • I have to be a Licensed Real Estate Agent
    • I have to be a member of a Board of Realtors in Good Standing
    • I have to be a member of the National Association of Realtors
    • I have to be a member of the California Association of Realtors
    • I have to have my license registered with a real estate Broker
    • My Real Estate Broker has to have met all of the above real estate requirements also
    • We then have to have a signed agreement, with a company that has been approved by our Board of Realtors, known as an Internet Data Exchange (IDX) Agreement
    • Then our Board of Realtors checks the location of the Multiple Listing Based Search, online, and verifies that it is corrent and rendering the factual real estate data
    • They check back often to make sure I'm in compliance
    • They also keep track of the IDX company and ensure they remain in compliance

    These are a lot of necessary steps that help us guarantee those searching with our real estate search engines are keeping safe from being spammed, having their personal and private information sold, traded or given away.

    This is something we love and reason we are proud to be Licensed Realtors and Real Estate agents. Be safe when searching any of the online portals that don't require a license to operate.


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    Paris and Connor MacIvor

    Connor and Paris MacIvor are in the Top 1% of Realtors Nationwide, starting their real estate business in 1998 with RE/MAX Gateway - Santa Clarita Valley and Valencia CA. Their becoming licensed real estate consultants and representatives came from the horrible experience they had when they bought their first home. There were many things that the agent they had hired did not explain and disclose, which per law he should have. Getting that agent on the phone after they closed escrow and after he had gotten paid was impossible. Paris and Connor called the broker, the board of realtors, the office manager and all they received was the promise of a phone call back. The remedy did come, but not as fast and in the way they wanted. That act - that bad agent was the reason why Paris and Connor became Realtors. That was all they needed to vow to never let the same fate befall anyone else, that befell them. Today Connor and Paris are focused on client service. Protection and top-shelf service with regard to their real estate clientele. They primarily work within the Santa Clarita Valley and Valencia CA. However, for a referral, where 80+ of their business is referrals they have License and Will Travel to other parts of Ventura County, Los Angeles County, and Orange County to handle real estate transactions for those who trust their real estate operation. Writing on their Real Estate Blog is a passion. is where you will find over 10,000 real estate articles. Go to to listen to their latest real estate radio broadcast.

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