Facebook Live Video Santa Clarita real estate – Home Search

    REMAX of Santa Clarita by Connor macivorWhen it comes to searching for homes and real estate, we have spoken about it a lot. However, today I’m going to go live on Facebook to tell our SOI what is going on the state of online home search.

    There are a lot of games being played by those whom are monetizing real estate search online. They are making money by getting the searcher to give up personal information.

    In doing so, agents get the searcher’s personal and private information and the real estate syndication company gets money from the agent.

    It could be a percentage of the agent’s commission, or it could be more in the way of paying per lead or group of leads. Some of the real estate syndication sites guarantee numbers of views per month per zip code.

    If those “views” convert into giving up who they are, that information is passed along to the real estate agent who is paying for that lead within their particular zip code and no further payment is necessary.

    Some agents spend thousands of dollars a month on buying real estate leads from the major real estate syndication companies. The change in the world is those who are searching becoming more focused and selecting their own local real estate agent who will have a more accurate and update home search system. AKA the Multiple Listing Service, MLS.

    Before you start thinking that your personal and private information is only going to a single real estate agent or multiple real estate agents, think again. Other vendors are paying for your information, search habits, locations, search history and other qualitative information.

    The fact of the matter is this.

    There is only one police mechanism in place when it comes to the online real estate websites, it is you.

    Tip Recap for online searching for homes – know this

    Some of their listings appear as if they are for sale, when they are not. Your personal information is going to be sold to a real estate agent. If you search on your own real estate agents website, your personal information will never be let out of their grasp. If you see a listing on any other website, send it to your real estate agent and let them do the recon for you.

     

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    Paris and Connor MacIvor

    Connor and Paris MacIvor are in the Top 1% of Realtors Nationwide, starting their real estate business in 1998 with RE/MAX Gateway - Santa Clarita Valley and Valencia CA. Their becoming licensed real estate consultants and representatives came from the horrible experience they had when they bought their first home. There were many things that the agent they had hired did not explain and disclose, which per law he should have. Getting that agent on the phone after they closed escrow and after he had gotten paid was impossible. Paris and Connor called the broker, the board of realtors, the office manager and all they received was the promise of a phone call back. The remedy did come, but not as fast and in the way they wanted. That act - that bad agent was the reason why Paris and Connor became Realtors. That was all they needed to vow to never let the same fate befall anyone else, that befell them. Today Connor and Paris are focused on client service. Protection and top-shelf service with regard to their real estate clientele. They primarily work within the Santa Clarita Valley and Valencia CA. However, for a referral, where 80+ of their business is referrals they have License and Will Travel to other parts of Ventura County, Los Angeles County, and Orange County to handle real estate transactions for those who trust their real estate operation. Writing on their Real Estate Blog is a passion. SCVnest.com/blog is where you will find over 10,000 real estate articles. Go to SCVnest.com/radio to listen to their latest real estate radio broadcast.

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