Do you use Video for your Santa Clarita Business?

    Video – it is the new Green.  Or at least that Is what I think.  I would seem apparent that some would rather watch a video or listen to a audio program than read.  I know when I am surfing, blogging or writing content on one of our Blogs – such as this one, I don’t mind listening to Audio.  I enjoy Starting a YouTube Video that teaches me something while I work.  With it’s running in the background – I can kill two birds with one stone.

    That brings me to Video for your Business.  You might be a bit camera shy, but if you have a website and know how to put content together – you will be well on your way to Maximizing the Benefits that YouTube and other Video Platforms can give you.

    More than 1/2 of the people that search for anything – start on YouTube.  Lately, I have been doing the very same thing when I am looking for news, events or content related to our Real Estate Business.

    Here is an example of a very simple video showing off some of our wares.  I give a location of where people can go to find the very same “real estate” related content(on one of our platforms). I then give some Tips on the current market – tips that people will find interesting.

    If you manufacture Hammers – and have a page on your website about Hammer production with statistics – you might put together a video displaying and explaining that page of your website.

    Keeping our Video’s under 3 minutes ensures that 67% of those viewing will click first – it also ensures they will hang in there until it completes playing. (Not my statistics – but Internet Video in General…)

    What are you waiting for – you can Google Screen Burners – You can purchase them on line.  I used to use a Service like Screen Toaster – I don’t believe it is around any longer – but I know you will find similar products.  Try WebCamMax – google that too!!!

    Be Safe and here is to your next or first Video…


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    Paris and Connor MacIvor

    Connor and Paris MacIvor are in the Top 1% of Realtors Nationwide, starting their real estate business in 1998 with RE/MAX Gateway - Santa Clarita Valley and Valencia CA. Their becoming licensed real estate consultants and representatives came from the horrible experience they had when they bought their first home. There were many things that the agent they had hired did not explain and disclose, which per law he should have. Getting that agent on the phone after they closed escrow and after he had gotten paid was impossible. Paris and Connor called the broker, the board of realtors, the office manager and all they received was the promise of a phone call back. The remedy did come, but not as fast and in the way they wanted. That act - that bad agent was the reason why Paris and Connor became Realtors. That was all they needed to vow to never let the same fate befall anyone else, that befell them. Today Connor and Paris are focused on client service. Protection and top-shelf service with regard to their real estate clientele. They primarily work within the Santa Clarita Valley and Valencia CA. However, for a referral, where 80+ of their business is referrals they have License and Will Travel to other parts of Ventura County, Los Angeles County, and Orange County to handle real estate transactions for those who trust their real estate operation. Writing on their Real Estate Blog is a passion. is where you will find over 10,000 real estate articles. Go to to listen to their latest real estate radio broadcast.

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